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Why Collina Strada’s Hillary Taymour Thinks Generative AI Is a ‘Game Changer’

Why Collina Strada’s Hillary Taymour Thinks Generative AI Is a ‘Game Changer'

Photo: Collina Strada

Collina Strada appears to be the first designer label to use it so heavily in a runway collection, or at least the first to acknowledge it. Taymour called it a “game changer.”

Multiple times during the conversation she described it as pushing her brain further creatively. Where she found the AI useful wasn’t in producing flawless, finished looks but in how it could reimagine familiar ideas in unexpected ways, yielding results she might not have considered otherwise. (It’s a viewpoint others have expressed, too.) She likened it to being a child and not being limited by the learned ideas that become entrenched about how things should appear.

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